Tags » Writing For An Audience

It's not about you

One of the great challenges – and opportunities! – in being a copywriter (especially a freelance copywriter) is understanding what your clients want.

What does the thing they have in their head look or sound like? 312 more words


SALT (or The Tale of Lot's Wife as told by someone else who wasn't there either)

This was an idea I had when I referenced Lot’s Wife in my poem The Merry Maidens. I guess my beef was with the idea that God would turn women into stone or salt just for being slightly naughty. 1,004 more words

A Pillar Of Salt

Find Your [Writing] Focus

I went to coffee with my friend Suzanne this morning and talked with her about trying to find my focus for my writing.  I’ve been taught that in order to find your focus, you need to know or find your audience, and I’ve had a lot of trouble doing that.   627 more words

On Writing What Interests You

The biggest mistake I see new writers making is writing about what is “popular.” People get confused when they hear the advice that they should only write about what is going to get the most clicks, or some variation of this advice. 526 more words

Writing Tips