Tags » Writing Guidance

Advice For Recent Graduates

As you make your way into the world, consider these suggestions:

  1. The best way to improve your writing is… to write! Write a lot. You will need good writing skills whatever your career path.
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Career Guidance

5 Lessons For Writers From Nora Ephron

I was saddened following Nora Ephron’s passing in June 2012. She is a woman who entertained me greatly with her writing and her movies.

All of us who write, whether our writing is a media release, a technical manual, a news story or even a simple email, can learn from reading articles, essays, books and screenplays written by Nora Ephron. 369 more words


What To Write About

Ideas needed. Every day.

If you are generating original content for a website, a blog, a Facebook page or other platform, you want to deliver something fresh every time. 333 more words

PR & Marketing Advice

I Love To Fish

“Everybody is a genius. But if you judge a fish by its ability to climb a tree, it will live its whole life believing that it is stupid.”

Albert Einstein

Writing Guidance

Honing Your Message

High Concept is a showbiz term used to describe an idea that can be expressed succinctly. Producers know that High Concept movies and TV shows tend to do better than those whose scenarios must be explained in detail. 169 more words

PR & Marketing Advice

More Is Less

A century ago, conventional wisdom held that a print ad with more copy would elicit greater response than one with less copy. This belief applied mainly to products sold by mail order. 187 more words

Writing Guidance