Tags » Yandex

Zvooq, Russia's Spotify, sues Yandex for $29M after key staff were allegedly poached

Zvooq, a music streaming service in Russia and CIS countries backed by major Western labels, is suing Yandex for $29 million. It accuses the Russian search giant of poaching key Zvooq staff for its own music streaming service, in contravention of an NDA the two parties allegedly signed in February of this year. 672 more words

TC

Dynamic ads on Russian Yandex

Yandex permanently improves the advertising possibilities in it’s advertising tool Yandex.Direct. Today we will speak about dynamic feeds for easier product marketing in Yandex. 317 more words

Marketing In Russia

Search Engine Yandex Launches New Algorithm

Russian search engine Yandex has a new algorithm. “The new algorithm is named Palekh, which is the name of a world-famous Russian city that has a firebird on its coat of arms. 55 more words

Tweaks & Updates

Mistakes in advertising campaigns on Yandex

This article will help you to avoid the 5 major mistakes in advertising on Yandex in Russia. You can reduce the ad spendings and increase the number of “targeted clicks” on your ad. 838 more words

Marketing In Russia

9 Biggest Differences Between Yandex & Google SEO

It’s easy to forget that search engines other than Google exist, but if your target audience lives in countries like China, South Korea, or Russia, you’re missing most of your audience if you’re not showing up in their preferred search engines. 1,961 more words

Google

Yandex Will Not Feature News Stories From Non-Registered Sources

From GlobalVoices: Russian Search Engine Will Only List Top News Stories from State-Registered Media “Yandex, Russia’s largest search engine and a major news aggregator, will stop featuring articles from media companies that have not registered with the Russian government by January 1, 2017, on its ‘top news’ lists, RBC reported on Thursday.” It looks like Yandex will keep indexing articles from non-registered sources, it just won’t feature them.

Tweaks & Updates

Yandex Offers Phone Partnership Program

Russian search engine Yandex is launching a phone partnership program. “To grow its business outside of its current core market of Russia, the company launched a new partnership program to work with smartphone handset makers, where it will offer its Android launcher and browser, powered by its Yandex Zen artificial intelligence engine, as pre-loaded services, replacing products typically bundled with Google’s Android OS.”

Tweaks & Updates